Spring into Cycling Campaign 2021
In lieu of our annual Bike to Work Day group ride, this year we introduced Spring into Cycling, a campaign that was open to the York Region community and encouraged them to cycle independently or with members of the same household.
Participants were provided with our custom spring cycling guides that featured cycling routes in Markham and Richmond Hill. Between May 15 and 30, participants were encouraged to share their photos or videos of their ride for a chance to win great prizes.
Thanks to everyone who participated in the Spring into Cycling campaign! 21 participants either cycled independently or with members of their household during the campaign and shared 13 videos and 227 photos of their rides. Click here to download an infographic to view full campaign results.
A quick glance at the campaign:
81% of participants worked at SCMRH workplaces
53% of participants were residents of either Markham or Richmond Hill
43% of participants cycle at least three times a week
43% of participants cycled outside their municipality of residence
Congratulations to the following winners of the Spring into Cycling campaign contest:
$150 gift card from Evolution Cycles
Leong Poon
Vicky Lee
CAA Basic Membership
Kobihan Karunakaran
$25 e-gift card courtesy of SCMRH
Anthony Ko
Zeshen Wang